Initiative Name: MedHealthTV – Pregnancy-related content in multiple languages
Organization: MedHealthTV
App Link:


About 800 women worldwide die every day of preventable causes related to pregnancy and childbirth. About 20 percent of these women are from India. MedHealth TV, thus, emerged to address this burning issue.

It produces crisp, easy-to-understand, animated, vernacular videos on pre-pregnancy, pregnancy, childbirth, and post-pregnancy in Hindi, Telugu, Tamil, Kannada, Bengali and other languages so that women can understand and take control of their pregnancy.

MedHealth TV has more than 200 videos and its YouTube channel attracts 1.8 million views every month. The channel has an active subscriber base of 24,000 on YouTube that engages doctors to help rural and uneducated India jump on the digital bandwagon. Production is now underway in Arabic, Tagalog, Spanish and Mandarin.

With about a million views per month, the viewership is growing extremely fast. Analysis shows that more than 90 percent of content online is accessed via mobile devices, and hence MedHealth TV has shifted its focus to an interactive Android app. The team believes that by educating a mother, they are impacting the entire family and the future generations. MedHealth TV hopes to empower millions around the world with health information in their hands through their mobile phones and help reduce maternal mortality